Adidas Originals Celebrates 60 years with a House Party

How does Adidas Originals celebrate their 60 year mark as an iconic brand? By throwing a star-studded bash of course! The "60 years of Soles and Stripes" party is not exclusive to the rich and famous. You, too, can join in on the celebration by viewing Adidas House Party clip (above).

The jams v.i.p. list is like none other. Redman, Method Man, Missy Elliot, Estelle, Russell Simmons & Young Jeezy-these are just a few of the famous names from the celebrity guest list.

Forgoing the traditional route of runway shows, Adidas Originals choose instead to forecast their upcoming line in an old school and laid back style "house party". The fiesta is an innovative and creative way of marketing Adidas Originals upcoming 2009 Spring/Summer collection.

After viewing the clip, I have to admit, Adidas sure knows how to "celebrate originality", wouldn't you agree?